Why Are We Addicted to Love?

Vannah Hughes • March 31, 2026

Or are we actually addicted to the feeling of it?

The Stages of Love (Let’s Start Here)


Most people don’t realize this, but love doesn’t show up all at once. It unfolds in stages.First, there’s the spark. Then, the high. Then, the shift. And finally… the part that most people aren’t prepared for—the work. The problem? A lot of people fall in love with the first two stages… and leave when they reach the third.


The Part We All Know Too Well

Let me ask you something real. Have you ever met someone and within weeks it felt like everything just… clicked? Chemistry? Immediate. The conversation? Effortless. The connection? Deep, fast, almost electric.


And suddenly you’re thinking:“This might actually be it.”


🎶 “Might as well face it… you’re addicted to love.” — Addicted to Love Robert Palmer

And listen…A lot of us might be. But not in the way we think.


The Truth About Modern Dating


We are living in a time where connection is constant. You don’t have to wait to meet someone anymore. You don’t have to build slowly. You don’t even have to commit to one conversation. There is always another option. Another interaction. Another “maybe.”

And what that creates is a cycle of novelty-seeking.

  • New feels exciting.
  • New feels validating.
  • New feels like possibility.


And over time, your brain starts to associate: New = better. So when something becomes familiar… It can start to feel like something is missing.


The High of Falling in Love


There is a stage in every relationship where everything feels intense. You think about them constantly. You feel energized. You overlook things you normally wouldn’t.


It feels like:

  • Chemistry
  •  Spark
  • Butterflies


But what’s actually happening is your brain entering a reward-driven state. You are experiencing a chemical high. And it’s powerful. But here’s the part we don’t say enough: It’s temporary.


The Neuroscience of Falling in Love


Let’s take this out of just feelings for a second—and talk about your brain. Because what you experience as chemistry…
your brain experiences as a 
reward event. When you meet someone new and feel that instant connection, your brain releases dopamine.

That’s the same neurotransmitter involved in motivation, craving, and reinforcement.


Which is why new love can feel:

  • Intoxicating
  • Energizing
  • Almost obsessive


Because neurologically… it is. Your brain is essentially saying: This feels good. Stay close to this.”  At the same time, your thoughts start to shift. You think about them constantly. You replay conversations. You crave interaction. That’s not just emotional. That’s biological. Many people call this " New Relationship Energy or (NRE)


Early romantic attraction activates the brain’s reward system, similar to patterns seen in addictive processes.

And then something important happens. Over time, your brain begins to shift out of that high-intensity state.

And into something else: Attachment.


This is where oxytocin and vasopressin come in—neuro-chemicals that support bonding, trust, and emotional connection.

So what starts as:excitement, spark, novelty Begins to turn into:

  • Connection
  • Familiarity
  • Emotional safety


And this is where people get confused. Because dopamine-driven intensity naturally decreases. Not because something is wrong.

But because your brain is transitioning from: “this is exciting” → “this is stable” The feeling didn’t disappear.It just changed forms.


When the Feeling Changes


That high can last months… sometimes up to a year or two. And then something shifts. The intensity settles. The excitement stabilizes. The constant thinking slows down.And this is where people often panic. They say:“Something changed.” “It doesn’t feel the same.” “Maybe this isn’t right anymore.


”But the truth is: Nothing is wrong. You’ve just reached the next stage.


The Stage Most People Leave


This is the moment where relationships move from:

  • Feeling → choosing
  • From: chemistry → connection
  • From: effortless → intentional


And for someone who is unknowingly addicted to the feeling of love… This is where they leave.They chase another spark. Another beginning. Another emotional high.Not realizing what they’re leaving…is the doorway to something deeper.


The Pattern


You’ll start to see it if you look closely. Relationships that begin intensely… and end quickly. A cycle of “this felt perfect” followed by disconnection. A constant search for chemistry that never seems to last. Sometimes even:

Infidelity around the 1–2 year mark Conversations about opening the relationship Early marriage dissatisfaction or walking away just as things begin to stabilize


Because the moment the high fades…it’s mistaken for a lack of love. When in reality, it’s the beginning of it. 


Let’s Be Honest. 


Some people aren’t unlucky in love. Some people aren’t just meeting the wrong partner.


Some people are: addicted to beginnings.


Addicted to:

  • The spark
  • The attention
  • The intensity
  • The emotional rush


But unfamiliar with:

  • Stability
  •  Depth
  • Consistency
  • Real intimacy


And those are two very different experiences.


So… What Are You Actually Looking For? Because this is where things get real.

Are you looking for: The feeling of being in love? Or the experience of building love?


Because one is immediate. And the other requires:

  • Patience
  • Emotional safety
  • Growth
  • Intentional effort


The Takeaway


If you recognize yourself in this…This isn’t about shame. It’s about awareness.  Because once you understand your pattern… You can change your pattern.


Call to Action


If you’ve found yourself in this cycle—starting strong, losing interest, or constantly searching for that same feeling— there’s nothing wrong with you. But there may be something worth exploring.



At The Trinity Integrative Holistic Medicine & Counseling Services, we help individuals understand their relationship patterns, attachment styles, and emotional drivers so they can build deeper, healthier connections.

If this resonated with you… If you saw yourself in this… If you’re ready to experience something different… Visit our website to learn more or schedule a session.


Coming Next

So if it’s not the butterflies… If it’s not high…If it’s not the intensity…Then what is it? What is love, really?


Resources

  1. Aron, A., et al. (2005). Reward, motivation, and emotion systems associated with early-stage romantic love.
  2. Berridge, K. C., & Robinson, T. E. (1998). Dopamine and reward mechanisms.
  3. Lavner, J. A., & Bradbury, T. N. (2010). Marital satisfaction in early years.
  4. Schultz, W. (1997). Dopamine and reward systems.
  5. Aron, A., et al. (2005). Reward, motivation, and emotion systems associated with early-stage romantic love.
  6. Acevedo, B. P., & Aron, A. (2009). Does a long-term relationship kill romantic love?


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